Product Associate

About the role

The Product Associate is the operational backbone of product development, ensuring ideas move smoothly from concept to market‑ready launch. You will support product innovation, specification creation, and cross‑functional execution to align releases with brand direction.

Key responsibilities

• Generate and develop product ideas grounded in consumer insights, market trends and brand strategy.
• Conduct research and monitor trends across competitors, categories and brands to spot emerging opportunities.
• Own product and color naming, maintain the product name tracker and ensure alignment with brand voice.
• Maintain the annual Product Calendar, tracking launches, updates and timeline adjustments.
• Translate concepts into clear technical specifications and production‑ready documentation.
• Create and manage Job Orders, coordinating input from Product, Merchandising, SSD, VM and other stakeholders.
• Ensure product specifications are complete, accurate and approved before execution.
• Conduct final packaging reviews, coordinate testing, compliance and safety approvals.
• Facilitate product feasibility checks, validate assortment fit, timeline viability and target pricing.
• Brief copywriters and graphic designers through Job Orders to deliver accurate messaging and visual assets.

Required profile

• Analytical mindset with the ability to turn insights into actionable product concepts.
• Strong organizational skills and attention to detail.
• Excellent communication and coordination abilities across multiple functions.
• Proactive attitude with a focus on meeting deadlines and quality standards.

Required skills

• Product naming conventions and brand alignment.
• Specification writing and documentation.
• Job Order creation and stakeholder coordination.
• Packaging review and compliance verification.

What we offer

• Opportunity to influence product strategy from ideation to launch.
• Collaborative environment with cross‑functional teams.
• Professional growth in product development and innovation.