Marketing Manager - Oncology

About the role

GSK is seeking a Marketing Manager for Oncology to lead the development and execution of local marketing plans that translate therapy area strategy into measurable outcomes. This on‑site role in the Philippines will involve close collaboration with cross‑functional teams and occasional travel for field and external meetings.

Key responsibilities

• Translate oncology therapy strategy into local marketing plans with clear objectives.
• Design patient and healthcare professional journeys using market insights.
• Plan and deliver integrated multichannel campaigns, coordinating with internal teams and external partners.
• Work with medical, regulatory and sales teams to ensure compliant execution.
• Monitor campaign performance, analyse results and recommend improvements.
• Manage vendor relationships and promotional budget.

Required profile

• Bachelor’s degree in business, life sciences, pharmacy, marketing or related field.
• Minimum 3 years’ experience in pharmaceutical marketing, product or brand management.
• Proven ability to work cross‑functionally and influence stakeholders.
• Knowledge of local regulatory and promotional standards in the Philippines.

Required skills

• Data to Insights
• Digital Fluency
• Marketing Campaign Planning
• Marketing Measurement
• Marketing Strategy Implementation
• Omnichannel Marketing
• Scientific Literacy