Inside Sales Representative – Appointment Setter

About the role

The Inside Sales Representative (also known as an Appointment Setter) will support the commercial cleaning division by generating and qualifying leads, conducting high‑volume outbound calls, and scheduling site walkthroughs for the Outside Sales team. This role is essential for building a robust sales pipeline and ensuring consistent customer engagement.

Key responsibilities

• Research and identify potential customers using Google, LinkedIn, data‑scraping tools, business directories, and other lead‑generation platforms.
• Qualify prospects and navigate organizations to connect with decision‑makers, bypassing gatekeepers professionally.
• Make high‑volume cold calls to prospects who have not previously interacted with the company.
• Schedule qualified appointments and site walkthroughs for the Outside Sales Representative.
• Enter, update, and track prospect information in HubSpot CRM, maintaining accurate notes and follow‑up tasks.
• Meet daily outbound call targets and monitor metrics such as contacts reached, appointments booked, conversion rates, and lead quality.
• Continuously develop and maintain a healthy pipeline of qualified opportunities for the sales team.
• Provide administrative support by coordinating meetings for the President and sales team, maintaining calendars, and assisting with customer follow‑ups.
• Consistently achieve weekly and monthly KPIs related to outbound activity, appointments, lead generation, and sales support.

Required profile

• Minimum 3 years of experience in telemarketing, appointment setting, cold calling, inside sales or business development.
• Proven track record of meeting or exceeding appointment‑setting or sales targets.
• Experience working with North American customers (Canada or United States).
• Strong ability to build rapport, handle objections, and establish trust over the phone.
• Excellent organizational, time‑management and attention‑to‑detail skills.
• Ability to work independently with minimal supervision.

Required skills

• HubSpot CRM (or similar CRM platforms).
• Salesforce.
• Zoho.

What we offer

• Fun and friendly working environment within a company recognized as a Great Place to Work.
• Competitive salary and opportunities for growth and development.
• Work‑life balance and remote work possibilities.
• Collaboration with a team of over 1,000 talented professionals.