SEO Localization Specialist – International Markets

About the role

We are looking for an SEO Localization Specialist to drive organic growth across key international markets such as France, Spain and Germany. You will work with the GTM and local growth teams to build multilingual SEO foundations that support rapid hyper‑growth.

Key responsibilities

• Identify and size organic search opportunities per country and language, and research priority keywords aligned to user intent and funnel stages.
• Create localisation briefs and style guides, coordinating with local growth managers to ensure cultural relevance and regulatory compliance.
• Audit and improve technical SEO elements including hreflang tags, language selectors, canonical rules, URL structures, crawl budgets and sitemaps.
• Develop a pipeline for on‑page multilingual optimisation, adapting titles, schema, internal linking and testing locale‑specific content types and CTAs.
• Build GA4 dashboards for each market to track clicks, CTR, engagement and conversions, and enable AI‑driven insights.

Required profile

• 5+ years of experience in international or multilingual SEO with proven results in at least three non‑English markets.
• Strong expertise in keyword research, SERP analysis and content prioritisation per locale.
• Demonstrated ability to coordinate localisation efforts with local growth managers.
• Proficiency with localisation and CMS platforms such as Crowdin and Sanity.
• Deep knowledge of technical SEO for international sites, including hreflang, canonical strategy and language routing.
• Clear written communication and reliable delivery across time zones.
• Up‑to‑date with international SEO trends and emerging AI‑driven patterns.
• Bonus: experience in healthcare or medical domains.

Required skills

• International SEO
• Multilingual keyword research
• SERP analysis
• Localisation platforms (Crowdin, Sanity)
• Technical SEO (hreflang, canonical tags, language routing)
• GA4 dashboard creation
• On‑page multilingual optimisation