Digital Marketing Specialist

About the role

BEVI is seeking a results‑driven Digital Marketing Specialist to boost the online presence of its beauty and personal‑care portfolio. You will plan, execute and optimise integrated campaigns that generate awareness, engagement and conversion across social, e‑commerce and paid media channels.

Key responsibilities

• Develop and manage end‑to‑end digital marketing campaigns aligned with brand identity.
• Oversee social media channels, e‑commerce platforms and paid media initiatives.
• Maintain content calendars, coordinate influencer partnerships and drive digital activations.
• Analyse market trends, consumer behaviour and campaign performance using analytics tools to improve ROI.
• Collaborate with Brand, E‑Commerce and cross‑functional teams to ensure cohesive messaging.

Required profile

• Creative, data‑driven mindset with the ability to adapt quickly in a fast‑paced FMCG environment.
• Strong understanding of digital tools, platforms and emerging trends.
• Passion for building brands and delivering meaningful customer experiences.

Required skills

• Proficiency with social media management platforms (e.g., Facebook Business Manager).
• Experience using e‑commerce platforms for product promotion and sales.
• Familiarity with paid media advertising tools and digital analytics solutions.