Fusion Digital Marketing Specialist

About the role

Outsourcey is looking for a Fusion Digital Marketing Specialist to help shape the future of work by delivering integrated SEO and paid search campaigns for our clients. You will work on a portfolio of test accounts, supporting product and service development while expanding paid responsibilities as the service model scales.

Key responsibilities

• Execute technical and on‑page SEO optimisations across multiple markets.
• Manage and optimise paid search campaigns using Google Ads and Meta Ads Manager.
• Build landing‑page shells by importing CSS from property sites for senior SEO optimisation.
• Contribute to the design of blended optimisation workflows that span SEO and paid channels.
• Support testing of new service models, including Connected TV (CTV) and other emerging formats.
• Document learnings, insights and workflow refinements for product iteration and team onboarding.

Required profile

• 2‑4+ years of hands‑on experience in digital marketing with a focus on SEO and paid search.
• Bachelor’s degree in Business, Marketing, Advertising or a related field, or equivalent professional experience.
• Proven ability to analyse campaign performance data and translate insights into actionable optimisations.
• Strong communication, organisation and documentation skills.

Required skills

• Google Ads
• Meta Ads Manager
• Google Tag Manager
• GA4 (Google Analytics 4)
• Google Search Console
• SEO (technical, on‑page, local)
• Paid Search
• Local SEO tools (Google Business Profile, Uberall, Mapbox, Apple Maps, Bing Local)
• Unbounce or similar landing‑page platforms
• Schema markup implementation
• Familiarity with AI integrations in search and digital marketing
• Knowledge of Connected TV (CTV) and programmatic advertising