Digital Manager

About the role

The Digital Manager will serve as the subject‑matter expert for Swells Digital Services, acting as the primary contact for both internal and external digital management matters. You will shape digital strategies, set KPIs, and lead projects that align with campaign objectives while ensuring client satisfaction.

Key responsibilities

• Define and monitor digital strategies and KPIs for campaigns.
• Implement digital projects, manage timelines, and optimize content for online consumption.
• Develop and curate articles to boost web traffic and improve SEO.
• Extract, analyze, and report on digital data, providing actionable recommendations.
• Utilize digital tools to measure campaign effectiveness and recommend suitable influencers.
• Maintain comprehensive records of campaigns, evaluate performance, and create case studies.
• Stay current with emerging digital technology trends.

Required profile

• Graduate degree in Communication, Marketing, or Advertising.
• Fluent in English and Filipino.
• Minimum of 2 years of relevant experience.
• Strong analytical mindset with data‑driven decision making.
• Up‑to‑date knowledge of digital marketing best practices.

Required skills

• Adobe Photoshop