Social Media Manager

About the role

We are looking for a dynamic Social Media Manager to shape and execute our social media strategy. You will drive brand awareness, engage our audience, and support overall marketing goals through creative and data‑driven initiatives.

Key responsibilities

• Develop and implement a comprehensive social media strategy aligned with company objectives.
• Identify emerging platforms, trends, and technologies to expand reach and engagement.
• Create and schedule compelling content for Facebook, Twitter, LinkedIn, Instagram, and YouTube.
• Maintain an editorial calendar to ensure consistent publishing.
• Monitor channels, respond to comments and messages, and foster community interaction.
• Encourage user‑generated content and influencer collaborations.
• Track performance metrics, generate regular reports, and provide actionable insights.
• Optimize campaigns based on data‑driven analysis.
• Ensure brand consistency and manage online reputation.
• Stay informed on competitor activities and industry trends.

Required profile

• Strong communication skills with a keen eye for detail.
• Ability to work collaboratively across cross‑functional teams.
• Proactive mindset with a passion for digital engagement.
• Analytical thinking to interpret metrics and adjust strategies.
• Experience managing online communities and responding to audience feedback.

Required skills

• Proficiency in managing major social media platforms (Facebook, Twitter, LinkedIn, Instagram, YouTube).
• Experience with social media scheduling tools and content calendars.
• Ability to analyze social media KPIs and produce performance reports.
• Knowledge of brand messaging and visual identity guidelines.
• Familiarity with online reputation monitoring.