Marketing Officer/Manager

About the role

Europa Yachts, a leading luxury yachting company in Southeast Asia, is looking for a Marketing Officer/Manager to work closely with the Chief Marketing Officer. The role will help shape and execute marketing strategies that increase brand visibility, generate leads, and support business growth across the Philippines and the wider region.

Key responsibilities

• Collaborate with the CMO to develop, implement and optimise marketing strategies aligned with company objectives.
• Execute multi‑channel campaigns—including digital, social media, email and traditional media—to boost brand awareness and lead generation.
• Conduct market research to identify trends, competitive landscape and growth opportunities.
• Create and manage marketing collaterals such as brochures, presentations and promotional materials.
• Plan and support events, trade shows and conferences to enhance brand visibility.
• Monitor and analyse performance metrics and budget, providing regular reports and insights for data‑driven decisions.
• Work with cross‑functional teams to ensure marketing initiatives align with overall business strategies.

Required profile

• Bachelor’s degree in Marketing, Business, Communications or a related field.
• Open to fresh graduates or candidates with proven marketing experience.
• Excellent written and verbal communication skills.
• Creative thinking with the ability to generate innovative content ideas.
• Ability to work independently and collaboratively within a team.
• Strong project‑management capabilities and the capacity to handle multiple tasks and deadlines.
• Analytical and problem‑solving abilities.

Required skills

• In‑depth knowledge of popular social media platforms (Facebook, Instagram, YouTube) and their audiences.
• Proficiency with social media and digital marketing tools, analytics and content‑creation apps such as Canva.
• Experience managing personal and business accounts on Facebook, Instagram and YouTube.
• Familiarity with email‑marketing platforms (e.g., Mailchimp).
• Experience with automation and workflow tools (e.g., Zapier, Monday.com).
• Knowledge of website and CRM platforms.