Brand Assistant – Product Development & Marketing

About the role

The Brand Assistant will support the development and growth of the Extruded Pelletized and Granny Goose product portfolio. Working closely with R&D, supply chain, sales, finance and creative teams, you will help bring new products from concept to market and assist in executing brand‑building initiatives.

Key responsibilities

• Assist end‑to‑end new product development for the assigned brands, from ideation through commercial launch.
• Coordinate cross‑functional teams (R&D, Supply Chain, Sales, Finance, UR Creatives) to ensure timely project execution.
• Monitor project budgets, forecast expenses and track Advertising & Promotions (A&P) spend.
• Plan and execute launch support programs to drive successful market introductions.
• Gather consumer and market insights to identify innovation opportunities.
• Contribute to concept ideation and evaluation of line extensions aligned with business goals.
• Prepare and analyse marketing reports, sales performance, market data and competitive intelligence.
• Track project timelines and ensure deliverables meet agreed schedules.
• Build strong relationships with internal and external stakeholders to facilitate efficient implementation.
• Perform other brand‑management and marketing tasks as assigned.

Required profile

• 1–3 years of experience in brand marketing, product marketing, category management or related functions, or a recent graduate with strong academic record and relevant internships.
• Strong analytical and problem‑solving abilities.
• Excellent verbal and written communication skills.
• Effective project‑management and organizational capabilities.
• Proactive, results‑oriented and adaptable to work across multiple brands.

Required skills

• Proficiency in Microsoft Excel.
• Proficiency in Microsoft PowerPoint.