Marketing Lead (IT Solutions)

About the role

We are a premier technology solutions provider seeking a Marketing Lead to drive brand visibility and demand generation for our innovative IT services. The role is based in Cebu City and requires immediate on‑site availability.

Key responsibilities

• Lead end‑to‑end marketing campaigns, from concept through execution, while managing budgets and tracking ROI.
• Design and launch multi‑channel initiatives across digital platforms, print, email, social media, and offline events.
• Monitor performance metrics, analyse data, and optimise conversion pathways using analytics tools.
• Collaborate with Product, Sales, and Executive teams to align marketing strategies with business objectives.
• Coach, train and mentor junior marketers, copywriters, designers and external agency partners.
• Identify market trends, customer insights and growth opportunities to strengthen brand positioning.

Required profile

• Bachelor's degree in Business Administration, Marketing or a related field.
• 3‑5 years of experience as a Marketing Manager, preferably in an IT or technology‑focused company.
• Proven ability to manage digital marketing, campaign management, brand management and marketing analytics.
• Readiness to start work immediately and work on‑site.

Required skills

• Digital marketing
• Campaign management
• Brand management
• Marketing analytics