Digital Marketing Specialist

NexusPoint

Mid 🇬🇧 English

Google Workspace Microsoft 365 Slack Zoom Google Meet Loom Monday Trello ClickUp Notion Asana Smartsheet Coda Confluence Canva Adobe Express VistaCreate Stencil repurpose.io GA4 Adobe Analytics Matomo Plausible Bitly Rebrandly short.io TinyURL UTM tools Linktree ManyChat Klaviyo Campaign Monitor SendGrid Mailgun Amazon SES Postmark Mailchimp Omnisend Drip ActiveCampaign Constant Contact Brevo HubSpot Marketing Hub Google Ads Microsoft Ads TikTok Ads Meta Ads Manager LinkedIn Ads Google Tag Manager Tealium iQ Adobe Launch Ensighten Unbounce Instapage Leadpages Webflow Tableau Airtable Power BI Looker Studio Metabase Hotjar Microsoft Clarity Crazy Egg FullStory ChatGPT Gemini

Job description

About the role

We are seeking a Digital Marketing Specialist to design and execute data‑driven campaigns that boost leads, sales, and brand awareness. The role will manage both paid and organic channels, ensuring every initiative aligns with business objectives and delivers measurable ROI.

Key responsibilities

Develop and implement multi‑channel digital marketing strategies aligned with company goals.
Conduct market research to identify trends, target audiences, and growth opportunities.
Create and maintain content calendars for social media, email, and other digital platforms.
Manage paid advertising campaigns across Google Ads, Meta Ads, TikTok Ads, LinkedIn Ads, and track performance.
Produce, schedule, and repurpose content for social media, website, and email newsletters.
Collaborate with designers, copywriters, and other creatives to produce campaign assets.
Monitor analytics, run A/B tests, and optimize campaigns for higher conversion rates.
Oversee SEO initiatives and website performance improvements.
Provide regular performance reports and insights to leadership.
Strengthen brand messaging and explore emerging platforms for growth.

Required profile

Minimum 3 years of experience as a Digital Marketing Specialist.
Proven track record managing multi‑channel digital campaigns.
Hands‑on experience with both paid and organic marketing tactics.
Strong analytical mindset with ability to interpret data and adjust strategies.

Required skills

Google Workspace, Microsoft 365
Slack, Zoom, Google Meet, Loom
Monday, Trello, ClickUp, Notion, Asana, Smartsheet, Coda, Confluence
Canva, Adobe Express, VistaCreate, Stencil
repurpose.io
GA4, Adobe Analytics, Matomo, Plausible
Bitly, Rebrandly, short.io, TinyURL, UTM tools
Linktree, ManyChat
Klaviyo, Campaign Monitor, SendGrid, Mailgun, Amazon SES, Postmark
Mailchimp, Omnisend, Drip, ActiveCampaign, Constant Contact, Brevo, HubSpot Marketing Hub
Google Ads, Microsoft Ads, TikTok Ads, Meta Ads Manager, LinkedIn Ads
Google Tag Manager, Tealium iQ, Adobe Launch, Ensighten
Unbounce, Instapage, Leadpages, Webflow
Tableau, Airtable, Power BI, Looker Studio, Metabase
Hotjar, Microsoft Clarity, Crazy Egg, FullStory
ChatGPT, Gemini

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Published 2 months ago

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