Creative Marketing Manager – Paid & Organic Content Strategy Lead

About the role

The Creative Marketing Manager leads the creative direction, content strategy, and brand consistency for EMS across paid and organic channels. This remote, Philippines‑based contractor works on a U.S. Eastern Time schedule and collaborates with media buyers, tech teams, and senior leadership.

Key responsibilities

• Develop campaign concepts, messaging frameworks, and visual direction aligned with company goals.
• Produce static and video ad creative for Google Display & YouTube, Meta (Facebook/Instagram), and TikTok.
• Write high‑converting ad copy and create structured testing variations.
• Manage a structured organic social content calendar, publish posts, and monitor engagement.
• Create branded marketing assets such as flyers, digital brochures, presentation decks, email graphics, and social templates.
• Ensure ad creative aligns with landing‑page copy and funnel architecture, collaborating with the CTO and funnel team.
• Review campaign performance data, identify winning messaging angles, and iterate under‑performing creatives.
• Oversee creative refresh cycles to prevent fatigue and maintain brand consistency.

Required profile

• 3–6 years of experience in digital marketing, creative strategy, or content marketing.
• Proven ability to create performance‑focused ad creative that drives CTR and conversions.
• Strong copywriting skills and excellent English communication.
• Ability to work aligned with U.S. Eastern Time hours.
• Experience with remote contractor engagements.

Required skills

• Canva
• Adobe Creative Suite
• CapCut or Adobe Premiere (video editing)
• Google Ads Manager
• Meta Ads Manager
• TikTok Ads Specialist

What we offer

• Fully remote Philippines‑based contractor engagement.
• Stable compensation of USD $6.00–$7.50 per hour.
• Direct involvement in building an in‑house marketing division.
• Exposure to U.S.‑based performance marketing operations.
• Clear growth pathway toward senior creative and brand leadership roles.